Futures are working with a super innovative consumer goods business who are known in the market for their exceptionally FUN products!
Working alongside the Commercial Director – Sales you will oversee product development and selection, identifying new market opportunities, determine full commercials with customer/consumer satisfaction and directing best in class marketing operations!
You will lead a team of 11 strong industry experts across Marketing, Brand, Product, Business Development, Graphic Design and PR/Office Support.
This role is super strategic and commercially focused as you will create and manage all aspects of the marketing plan to include:
Brand and product marketing strategy
Product positioning
Packaging strategy, creative strategy briefs
Market research and consumer insights
Advertising, in-store displays, public relations, licensing
Targeted consumer/trade outreach and promotions
Sitting on the Global Senior Leadership Team you will be an integral part of the business involved with key and global decisions.
I am looking to speak to Senior Marketers in a Head of or Director role with a minimum of 10 years experience!