Futures are working with a super progressive FMCG business with an excited portfolio of brands known throughout the globe.
You will work in a close knit, dynamic and ambitious team to implement and execute product marketing and NPD plans for the category and associated brands.
Developing, brand content and campaign plan, implements and drives all marketing, advertising and promotional activities.
You will lead the development of shopper marketing and category management initiatives to deliver successful shopper brand experience, own performance, identifying opportunities, and ultimately driving business growth for the brands.
Core Responsibilities of the role:.
Manage key product portfolios within the key brand range contributes to NPD/EPD pipeline ensuring excellence in execution.
To work alongside the Senior Brand Manager owning performance, identifying opportunities, and ultimately driving business growth for the brands.
To work alongside the Senior Brand Manager developing, brand content and campaign plan, implements and drives all marketing, advertising & promotional activities.
To work alongside the Senior Brand Manager developing shopper marketing & category management initiatives to deliver the shopper brand experience at the point of purchase within the retail environment
Maintains brand integrity across all company marketing initiatives and communications of products.
Continuously monitors marketing trends and keep a close eye on competitive products & activity in the marketplace – supported by the Category & Insights team.
Drive New Product Development initiatives from concept through to launch, in the process unifying and motivating cross-functional teams against common goals.
Responsible for packaging development
Support the Brand Team in development and articulation of consumer insights and gains the understanding of their consumer, trends, and learns relevant tools and methodologies that set the foundation of marketing decisions.
General data administration including updating and generating NPD documents
Assisting with preparation and execution of consumer exhibitions and other events. Attendance mandatory.
Generating and thoroughly proof-reading product and marketing copy. Checking, cross-referencing and signing off packaging artworks.
Manages annual brand marketing budget
Knowledge, Competence, Experience and Qualifications Required:
Minimum of 1 years’ experience working within a a Marketing/Brand/Category role for an FMCG business is essential
Strong interpersonal skills
Strong analytics skills
Result oriented and able to manage multiple projects simultaneously
Problem solving
Very organised and reliable
Ability to work as part of a team
A flexible, enthusiastic, and committed attitude
If you would like to be considered for this role then please apply for immediate consideration.
